July 2025

Marketing Report

Social Media

Meta Highlights

  • Corinth’s Meta presence was boosted through multiple posts and reels promoting the festival and local dining, with images of iconic slugburgers and downtown shots increasing user interaction, sharing promotion with Main Street to inform and reach.

Digital Media
(website, etc)

StyleBlueprint Slugburger Festival Campaign (July 2025)

  • Impressions: 309,445

  • Unique Reach: 138,263

  • Clicks: 15,589

    This targeted social campaign drove significant engagement around the Slugburger Festival, outperforming many prior summer pushes

StyleBlueprint Referral Results

  • Total Clicks to Corinth pages: 52,901

  • Page Views: 74,870

  • Total Impressions: 23.6 million

    StyleBlueprint delivered a strong return with above-benchmark engagement across their travel editorial, ad suite, and email series .

Digital Ad Performance

  • Regular Ad Campaign: 360,502 impressions / 927 clicks

  • “Fall Getaways” campaign (ongoing): 89,316 impressions / 192 clicks

  • MS Main Streets Ad Co-op: 77,280 impressions / 99 clicks

    These campaigns are continuing to build brand awareness in regional markets .

Sponsored Email Marketing

  • Slugburger Festival Email: 193,820 sends / 123,068 opens / 1,884 direct clicks

  • Spring Email Campaign: 199,827 sends / 137,148 opens / 1,768 direct clicks

    These campaigns helped maintain visibility with highly targeted audiences throughout summer .

OTHER

OTHER

Earned Media Coverage

17 total placements featuring Corinth

6 directly pitched by Madden with a total readership of 30 million+

Highlights include: Southern Living, Modern South, Time Out, Southern Hospitality Magazine, and StyleBlueprint .

PR Pitching & Relationships

26 total proactive and reactive media pitches

Topics included the Slugburger Festival and Corinth Contraband Camp

Ongoing relationships with travel editors at Modern South, Southern Living, StyleBlueprint, Time Out, and Local Palate .

Tennessee Market Development

Memphis: Targeted PR campaign introduced Corinth to 10 key media contacts

Nashville: Scheduled media mission for September 8–10; desksides with top-tier journalists are being secured .

Press Trips in Development

Southern Living writer Kelsey Ogletree planning late 2025 family visit

Mira Temkin (SheBuysTravel) rescheduled for September 2025 with confirmed flights .

Visit Corinth’s digital and PR footprint continues to expand across both paid and earned channels. Summer campaigns performed exceptionally well, with high click-through rates and growing national media interest. The Slugburger Festival served as a cultural and digital high point, validating Corinth’s unique brand positioning. With strategic media outreach continuing into the fall, Corinth is on track to deepen its market share and reputation as a premier Mississippi destination.

Previous
Previous

June 2025

Next
Next

August 2025